My immersive approach uncovers weak signals that others miss, converting them into future-proof concepts. From inkling to execution, I lead projects with a user-centered methodology that balances pragmatism with possibility.

My engineering-based Masters degree in Design & Innovation grounds me to develop ideas with a planet-centred mindset.

My approach:
‍I am an adventurer at heart; from flying glider planes at sixteen to more recent motorbike escapades. This adventurous spirit drives my design practice to discover unexpected opportunities, challenge conventional solutions and break taboos along the way.